Major Agency Wants Profit Deals From Netflix Advertising

Netflix’s turn to advertising was supposed to ensure a safer financial future, but the streaming giant evidently forgot to factor in the industry’s apex predators: agents.

Jeremy Zimmer, CEO of major Hollywood agency United Talent Agency which reps huge celebrities including Kevin Hart and Charlize Theron, let drop in an interview to the Financial Times on Monday that Netflix’s new ad-supported business should mean his clients get bigger chunks of a show’s profits.

Source: The Daily Upside